APB - Associação Portuguesa de Bancos
Arnaldo knows fraud has evolved. That it now comes through calls, texts, emails, social media and more. And that, with the help of Artificial Intelligence, it puts his own intelligence to the test. Arnaldo knows fraud knows him. And he beats it because he knows it too.
Don’t fall for fraud.
Credits
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Agency: Tux&Gill
Creative direction: Afonso Azevedo / Jairo Gruenberg
Head of art: Pericles Mores Kwiatkowski
Art direction: Pericles Mores Kwiatkowski / Daniel Monteiro / Rodrigo Fabocci
Copywriting: Afonso Azevedo / Cristina Falcão / Diana Dâmaso
Film production: Trix
Photo: Maria Vasconcelos
