Sport TV
Continuing the evolution of Sport TV’s platform “Where do you see? On Sport TV.”, this campaign explores a new way to connect fans with the emotion of live sports. By turning FOMO into a music video experience, featuring Calema, one of Portugal’s biggest music acts, we brought to life the feeling of missing the moments everyone talking about.
Headline:
You only lose if you don't see.
Where do you see? On Sport TV.
Headline:
You only lose if you don't see.
Where do you see? On Sport TV.
Credits
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Agency: Tux&Gill
Creative direction: Jairo Gruenberg
Head of art: Pericles Mores Kwiatkowski
Art direction: Pericles Mores Kwiatkowski / Daniel Monteiro / Rodrigo Fabocci
Copywriting: Jairo Gruenberg / Pedro Gomes
Film production: Trix
